Client Appreciation Ideas: What Can You Give This Q4?
Someone asked a question at a networking meeting I attended this month. Not "what can you sell" or "what do you do" but what can you GIVE.
And I've been thinking about it ever since.
Not giving everything away for free. But giving something small, intentional, and memorable that reminds the people around you that you're thinking of them.
October is actually the perfect month to start.
Back when I worked in radio I did a little something I had almost forgotten. I dropped off Halloween goodie bags to clients, prospects, and business friends. A bag of candy with a little note that said "Trick or treat? I prefer sweets. Happy Halloween 🎃" with my name on it.
Cheesy? Maybe. Memorable? Absolutely.
This year I'm bringing it back, and this time with the Wisco Branding logo on it. And I think you should try your version of it too.
Because here's the thing: Q4 is the season of giving. But most businesses wait until December gift boxes and Christmas cards. October and November are wide open. A Halloween treat drop. A handwritten November note. A small gesture that arrives when nobody else is showing up.
That's what people remember.
So here's your Brand Bites challenge: What can you give this Q4 that has nothing to do with selling something?
It doesn't have to cost much. It just has to feel like you. 🧀
What's your version? Share your idea in the comments below.
Written by Steph Schmid, founder of Wisco Branding.
Want more like this? Subscribe to the Cheddar Letter - our monthly newsletter packed with real marketing results, local business spotlights, and tips that actually work.
Comments